Percy Arms Chatton
Hotel, Pub & Food in Chatton, Northumberland
Company Overview
The Percy Arms in Chatton is a historic country inn nestled in the heart of Northumberland, offering a cosy retreat for locals and tourists alike. The inn provides comfortable accommodation, serves locally sourced food, and offers a warm and inviting atmosphere. Set in the picturesque village of Chatton, it is close to major attractions like Alnwick Castle and the stunning Northumberland coastline.
Project Overview
Unified Web was tasked with redesigning the Percy Arms website to capture its unique charm and rustic appeal while making it easy for visitors to explore everything the inn has to offer. We focused on creating a user-friendly design, featuring responsive layouts, seamless navigation, and an aesthetic that reflects the Percy Arms’ welcoming ambiance. The new site highlights key features like dining options, accommodation details, and local attractions, offering an immersive digital experience that encourages guests to book directly online.
With this redesign, the Percy Arms now has a modern and visually appealing website that enhances its online presence while maintaining the traditional feel of this beloved countryside pub.
Our work in numbers
What We do
- Bespoke Website Design: We crafted a visually appealing website that mirrors the charm and character of Percy Arms Chatton, creating a digital experience that reflects the warmth of this countryside inn.
- Responsive Design Across All Devices: The site is fully responsive, offering an optimised and seamless experience for visitors on mobile, tablet, and desktop. This was essential for the increasing number of mobile users booking stays and dining reservations.
- Enhanced User Experience (UX): We restructured the site’s navigation to ensure it was intuitive and easy for visitors to explore accommodation options, browse the menu, and make bookings with minimal effort.
What We do
- Integrated Online Booking System: To increase direct bookings, we implemented an easy-to-use booking system that allows users to quickly reserve rooms or make dining reservations, leading to more conversions.
- Optimised for Local SEO: We improved the website’s SEO, targeting specific local keywords to help Percy Arms rank higher on search engines. This has boosted visibility to potential guests searching for accommodation and dining options in Northumberland.
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Fast and Reliable Performance: Site speed is critical for user retention, so we optimised the site to ensure fast load times, providing a smooth browsing experience that reduces bounce rates.
